Forum 'The problems and development prospects of the building and finishing materials market and DIY trade'

The forum took place on 3 April within MosBuild and brought together over 300 senior industry figures, with representatives of over 50 DIY chains, and major distributors and suppliers of building and finishing materials participating in the event. 

The forum programme comprised three sections:      

First section: DIY chain rating, and development problems of the building and home improvement products market

Moderator: Ivan Fedyakov, INFOLine

Speakers:

• Alexey Iovlev, CEO of the Metrika chain

• Rinat Mukhametvaleev, CEO, Trest SCM

• Roman Nikonorov, CEO, UK Start

• Konstantin Vinokurov, CEO, Stroydepo

• Stanislav Serbin, CEO, Starik Hottabych 

• Viktor Adamov, Executive Director, TD Petrovich

Second section:  “Logistics and the regions.  The growth of the building and finishing materials market”

Speakers:

• Mikhail Burmistrov, CEO, INFOLine-Analitika

"The Russian construction market. 2011 results. 2012-2014 forecast" 

• Vsevolod Kudelin, Commercial Director, Stroydepo

"Goods suppliers and manufacturers: with whom are chains building the future"

• Andrey Babich, Sales Director, Caparol

"Logistics as a basis for the growth and development of regional DIY markets"

• Olga Sharikova, Business Development Manager, Kuehne + Nagel Russia

"Specialised logistics solutions for the DIY sector"

• Olga Nazarova, Deputy General Director, Terminal

"Manufacturer-Dealer-DIY interaction"

• Ekaterina Yashkina, Key Client Manager, North West Region, Robert Bosch

"Regional warehouses: the key to success"

Third section: “Effective methods of working with chains”

• Gennady Kachinsky, CEO, BLIZKO Remont

"Features of consumer behaviour in people doing renovation in the selection of sources of information at different stages of renovation. The role of online resources and print media in shaping requirements and the choice of outlet"

• Elena Radchenko, CEO, RealServis

"Merchandising as a factor in increasing the efficiency of working with a DIY chain for the supplier"

• Alexey Kravtsov, President, Union of Founders of Arbitration Courts

"Simplifying and making debt collection from unscrupulous contractors cheaper"

• Vladimir Erofeev, DIY Liaison Department, Geberit

"Building effective relationships with retail chains"

• Dmitry Leonov, Partner, Stanton Chase International 

"10 barriers for DIY & Household suppliers and how to overcome them"