MosBuild Visitor Profile
Thousands of managers and specialists of wholesale and retail, construction and repair companies, architects and designers annually attend MosBuild, the largest in Russia, the CIS and Eastern Europe international building and interiors exhibition. In 2022, the show was attended by 56 622 visitors from 45 countries and 81 Russian regions.
Visitor Business Industry
Retailers and wholesalers constitute the majority of the MosBuild visitors. The 2022 show was attended by 25 480 representatives of trade companies (45% out of total show visitors). Construction, repair companies, as well as designers and architects also represent the key show audience.
MosBuild is also visited by building and finishing materials’ producers and various services providers: installation of engineering systems, cargo transportation, logistics and customs clearance, consulting, insurance and financial services, hospitality business, etc.
Visitor Job Position
Over 65% (+10% vs 2021) of the MosBuild 2022 attendee are top managers, 82% of the show visitors influence purchase decisions.
Visitor Buyer Potential
83% of the show visitors (47,276 in 2022) are buyers coming to the show to search for products and services for business or source for building and finishing materials’ market information, confirming the high buyer potential of MosBuild.